July 2025 Home Sales SCWI

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đź“Š July 2025 Real Estate Market Update

Madison & South Central Wisconsin

July brought a mixed bag across South Central Wisconsin — some markets hit the gas pedal 🚀 while others tapped the brakes 🛑. If you’re buying, selling, or simply keeping an eye on your home’s value, here’s what the numbers are telling us.

Madison Homes
👉 What this means: Prices are essentially flat year-over-year, but homes are taking noticeably longer to sell. The market is still active, just not quite as frenzied as last summer. Buyers have a bit more breathing room.
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Madison Condos
🔥 Condos are the headline this month. Nearly 18% price growth is significant. Even with slightly longer market times, demand remains strong — likely driven by affordability compared to single-family homes.
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Dane Co
Steady appreciation, slower pace. Inventory breathing room continues.
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Sauk Co
More sales but lower prices and longer marketing times. Increased inventory may be influencing pricing.
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Columbia Co
Healthy price growth and more transactions — but buyers are taking their time.
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Dodge Co
Interesting twist here — prices dipped, but homes are selling faster. Competitive pricing may be fueling quicker deals.
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Jefferson Co
Strong growth story. Prices and sales volume both up. A very active summer market.
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Rock Co
Modest appreciation and steady demand. A balanced, stable market.
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Green Co
Big price jump and faster sales — but significantly fewer transactions. Inventory may be tight here.
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Iowa Co
🚨 Iowa County wins the “Most Dramatic Shift” award. Prices surged nearly 40%, homes are selling much faster, and sales volume doubled. Small sample size — but very strong movement.
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🧭 Overall Market Themes

✔️ Condo strength in Madison
✔️ Longer marketing times across most areas
✔️ Selective but steady price growth regionally
✔️ Buyers regaining negotiation power in some segments

This isn’t a downturn — it’s normalization. The ultra-competitive sprint of past years has transitioned into a more strategic market. Smart pricing and preparation matter more than ever.

If you’re curious what this means for your home value or your buying power this fall, let’s talk. Every micro-market behaves a little differently — and strategy wins in this environment. 📞🏡

(And yes… we’re already watching what August is shaping up to do.)

Contact Details

Phone

608.345.0293

Email

C.Sperry@yoorealtygroup.com

Business Hours

24/7/365

Address

2310 Crossroads Dr Ste 2600  Madison, WI 53718

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